Marketing Manager -Fashion Retail and eCommerce

- Develop and implement strategic sales and marketing plans to drive revenue growth and expand market share.
- Create and manage 360 marketing campaigns across various channels, including digital, social media, email, content marketing, public relations, and events.
- Lead and mentor a high-performing sales and marketing team to meet individual and team targets.
- Build and maintain strong relationships with key clients, partners, and industry stakeholders to explore business opportunities and collaborations.
- Conduct market research to understand customer needs, trends, and competition, providing insights for product development and marketing strategies.
- Develop effective sales strategies, pricing models, and promotional campaigns to maximize sales and profitability.
- Oversee the creation of marketing materials such as brochures, website content, and social media campaigns, ensuring alignment with the brand identity.
- Manage digital marketing efforts, including social media, website optimization, SEO, and SEM, to enhance brand visibility and generate quality leads.
- Monitor sales performance, track KPIs and ROI, and provide regular reports to management, identifying areas for improvement and implementing corrective actions.
- Stay informed about industry trends, emerging technologies, and customer preferences to drive innovation and maintain a competitive edge.
- Collaborate with cross-functional teams, including back office support and customer service, to ensure a seamless customer experience throughout the sales and marketing process.
- Manage budgets across all channels and deliverables.
- Build and maintain strong relationships with media outlets, influencers, and other marketing partners.
- Monitor and manage the company’s brand reputation both online and offline.

• Bachelor's degree in Marketing, Business Administration, or a related field. Additional certifications or qualifications in sales and marketing would be advantageous.
• Proven experience at least 3 years at Marketing Manager / Sales Manager / Product Manager from fashion retail industry with a successful track record of achieving sales targets and driving marketing initiatives.
• Business Level of English
• Has ability of leading a team with the ability to motivate and inspire a team towards achieving ambitious sales and marketing goals.
• In-depth knowledge of sales and marketing principles, strategies, and techniques, with a focus on the fashion lifestyle sector.
• Excellent communication and interpersonal skills, with the ability to build and maintain relationships with clients, partners, and internal stakeholders.
• Understanding of digital marketing channels, analytics tools, and CRM systems.
• Analytical mindset with the ability to interpret data, derive understanding of digital marketing channels, analytics tools, and CRM systems.
• Strong organizational and project management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.
• Passion for Marketing, Sales and Product, a customer-centric approach, and a keen eye for market trends and opportunities.
• Availability to travel outside Jakarta as needed.

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